Blue Screen to the Silver Screen?5/12/2024  My philosophy for the marketing angel of this project is that everything about the production should be used for content. That starts with a narrative podcast telling the story of getting from script to screen.
YouTube is a big catalyst for podcast audience growth in 2023, with sharing clips from longer-form content being a key part of subscriber growth. The goal here is to build a decent subscriber base ahead of dropping the first trailer. These episode clips will be posted during pre-production and will allow the audience to build an interest in the journey of the project and eventually buy movie tickets. After posting the first full episode, we will schedule two to three clips to publish every day. The podcast series will be a week behind physical production to lay out the whole process in a 7 day narrative. The clips from the podcast will also be edited to fit the TikTok and Instagram Reels aspect ratio. In the same way, we are posting on YouTube 2 to 3 times a day, we will be posting the same clips on TikTok and Instagram to reach the audience on all platforms in an effort to create a social media groundswell. What part of making a movie would be most interesting to you?
1 Comment
From a very young age, I have always LOVED seeing the behind-the-scenes process from movies and TV shows. It didn't matter whether it was about pre-production, post-production, or during production, the more information and snip bits I could find, the better. The idea laid out here is honestly very interesting to me, I would love to see more and to hear more about production as it is happening and I agree with you that having this insight into the project before it is released might engage viewers more and encourage them to buy more movie tickets. Leave a Reply. |